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DASH aligns with BSN Sports, supplying apparel for Wisconsin's Olympic hopefuls

October 11, 2021

Training for the 2022 US Speedskating Long Track Olympic Trials takes more than effort and determination, having access to apparel that helps them perform at their best everyday helps too. “My high school soccer coach, Don Arnold, used to say, ‘look good, feel good, play good,’ working with BSN I know our DASH athletes will have access to gear they like and helps them perform their best during every practice, which leads to skating great at competitions.”

BSN Sports may be the largest distributor of team sports apparel and equipment in the United States but with a location in Waunakee they bring the service of a local business with the understanding of Olympic Speedskating history in Wisconsin. President of DASH, Dave Cruikshank had this to add, “We are excited to be working with BSN and looking forward to where this will help us get to as an organization.”

Learn more about BSN Sports:

Partnership inquiries can be submitted here,, or email Michael Salm at

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